? We’re thrilled to announce that Embel Assist has been recognized as a Top 10 Customer Engagement Solution for 2023! This achievement is a testament to the hard work and…
The Final Chapter of ‘The Fundamentals of Customer Engagement Platforms.’-Mastering Reporting Think of reporting as a GPS device, offering real-time navigational guidance. Similarly, reporting equips your organization with dynamic insights…
The Magic of MarTech Have you ever wondered how the internet seems to read your mind? That’s the magic of Retargeting Platforms at work. Based on your browsing history, they show you…
Marketing Analytics: Unraveling the Essentials Hello readers! Welcome to MarTech Talks, bringing you insights into the foundation of a Customer Engagement Platform: Marketing Analytics. In the days of online engagement,…
Data Enablement: The Unsung Hero of Your Everyday Choices Hello readers! Welcome to MarTech Talks, bringing you insights into the foundation of a Customer Engagement Platform: Data Enablement. Though the…
The Pillars of Customer Engagement Engines: A Discussion with MarTech Talks Hello to all Marketing Technology enthusiasts! Welcome to MarTech Talks, where we explore the intricate facets of customer engagement.…
It is safe to say that most marketers have reached a consensus on a critical aspect of marketing1 today-if there is anything that can effectively crank up the persuasive power…
In martech’s early days, companies touted the Al and machine learning technologies that made their tools tick. Look at the ad campaigns around leading ones today, though, and you’ll notice…
Ryan shared some tips to avoid complacency with your consumer engagement efforts via the Unica Blog, Consumer Engagement Complacency. Except: As a marketer, I am going to assume you will…
Solve the puzzle: A company’s critical customer data is in a multiterabyte on-premises database, and the digital marketing application that uses that data to manage and execute campaigns runs in…
Embel Assist: Nearly twenty years of consumer engagement enablement expertise Embel Assist was founded in 2000 by Ryan Vaske, an expert in CRM and marketing automation. With roots in call…