Posts by Appnet
Blog, Featured
Consumer Engagement Complacency
Ryan shared some tips to avoid complacency with your consumer engagement efforts via the Unica Blog, Consumer Engagement Complacency. Except: As a marketer, I am going to assume you will…
Blog
Customer Engagement in Healthcare: Trends
The third and final episode, Empowering Consumer Engagement in Healthcare – Trends, Ryan speaks with Kevin Brooks, Senior Vice President, Segment Marketing of Change Healthcare and Raja Adaikalasamy, Head of…
Blog
Customer Engagement in Healthcare: Delivery
The second episode, Empowering Consumer Engagement in Healthcare – Delivery, Ryan speaks with BCBS of MN Vice President, Enterprise Data and Analytics, Asif Mujahid about what it takes to operationalize…
Blog
Customer Engagement in Healthcare: Strategy
The first episode, Empowering Consumer Engagement in Healthcare – Strategy, Ryan speaks with Optum’s Vice President of Marketing Technology & Operations Conley Edwards, about the strategy that helped define and…
Blog
Embracing Cloud, the Embel Assist Story
Embel Assist fills a gap using digital transformation with a SaaS based solution, EALink, and embracing the cloud. View the Oracle Webinar
Blog, Featured
Embel Assist Links Marketing Apps With Enterprise Data
Solve the puzzle: A company’s critical customer data is in a multiterabyte on-premises database, and the digital marketing application that uses that data to manage and execute campaigns runs in…
Blog, Featured
Embel Assist’s EALink enables more powerful marketing automation solutions on the Oracle Cloud
Embel Assist: Nearly twenty years of consumer engagement enablement expertise Embel Assist was founded in 2000 by Ryan Vaske, an expert in CRM and marketing automation. With roots in call…
Blog
On-demand Data Access for Relevant Consumer Engagement
How many times have you heard the phrase, “communicate with your consumers in a relevant and timely fashion”? In order to effectively do that, you need to understand your consumers…
Blog
Building Strategies for Successful Customer Engagement
Research shows that fully-engaged customers increase total brand revenue by nearly 23 percent. Brands need to communicate with consumers in a relevant and timely fashion to implement an effective engagement…
Blog
Powering Consumer Engagement with Predictive Analytics
It is safe to say that most marketers have reached a consensus on a critical aspect of marketing today—if there is anything that can effectively crank up the persuasive power…